Why Big Companies Fail?

A very interesting book chapter, which talks about failure in big companies. Its not about outsourcing software companies in India fail or small companies in india fail - its about BIG Companies in the world. However let me relate that article to SEO outsourcing or any offshore companies in India.

There are some good lessons to learn for any software company in India, which work for outsourcing or serve domestic indian clients.

1. They fall because they no longer know how to read offshore or outsourcing market signals. Jack Welch, General Electric's CEO, once defined management as the task of "staring reality straight in the eye" and then having the courage to act. We can modify this definition and say that - definition of outsourcing is "staring outsourcing reality straight in the eye".

2.